What is SSL? Well by technical term it means

SSL Certificates are small data files that digitally bind a cryptographic key to an organization’s details. When installed on a web server, it activates the padlock and the https protocol (over port 443) and allows secure connections from a web server to a browser.

But let’s get out of the technical and describe this in an easier way, basically an SSL turns your HTTP website into an HTTPS website which means extra security. Once your website is HTTPS for example HTTPS://yourdomainname.com, any incoming or outgoing information is encrypted with security coding so that it makes all the information harder to steal/hack. To know if a website is SSL certified, look for the green or grey HTTPS: at the beginning of your address bar.

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Now that you know what an SSL or HTTPS security is, why is it so important, and why is it becoming so popular? Let’s step back for a moment and think, if you have a small low traffic website. What are the actual chances of you being hacked? Statistics say slim to none with 936,570,xxx (goes up per second) websites being created and only 49000 hacked websites. Yet we are seeing all these small websites pop up now with the HTTPS protection.

The answer is easy. Search Engine Optimization (SEO). Google has announced that they will be factoring in SSL (read here for further details) protected websites. So of course now webmasters all across the world are enforcing SSL onto all websites  so that they can compete on the ranking charts of the major search engines. It’s quite amazing how Google can influence so much on the internet. I got to give Google credit on this one though SSL will only help improve the safety of the internet and over time that 49k hacked websites will come down by 50%. When it comes to running a business no matter large or small. Security is always important.

PixelNerd is located in Edmonton, Alberta. We have been creating engaging online experiences that draw on our experience in Graphic Design, SEO, and Website Design.