The Better Branding Blog

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Five reasons for businesses to invest in graphic design

Five reasons for businesses to invest in graphic design The significance of having a great design is understood by a good number of small entrepreneurs. However, many are still unaware about the same. Irrespective of a new start-up business or an organization that has...

Common mistakes made while creating your website

Design Tips

Common mistakes made while creating your website Is your business doing well; the last thing expected from a growing business is to have web design mistakes. A professional website logo design aims to bring more new customers, establish credibility and foster client...

DIY Logo Design Vs Hiring A Logo Designer

Design Tips

DIY Logo Design Vs Hiring A Logo Designer A small business requiring enjoying even moderate success requires a lot of visibility. Small sized firms need branding and a good design is crucial for brand and business. The foremost is building a great logo design. Now...

Keeping It Real While Naming Your Business

Sales & Marketing

Keeping It Real While Naming Your Business “What’s in a (Business) Name?”As Juliet famously said: “What’s in a name? That which we call a rose by any other name would smell as sweet.” First, I don’t actually believe this. At least not in relation to choosing, what is...

Make Your Mark: Choosing Your Brand Logo

Design Tips

Making Your Mark: Choosing Your Brand Logo It pays to look good: Brand Logo AdviceJust ask Paul Rand, “one of the world’s greatest designers” who feels that “a logo is a flag . . . a logo does not sell (directly), it identifies.” So take some time to really think...